Meet The Blogger – The Beauty Spyglass

Meet The Blogger - The Beauty SpyglassWe’re back with another meet the blogger post! Last week I brought the series back with an interview with Maiya from Maiybabellexo. This week I’m interviewing the ever so kind Samantha from The Beauty Spyglass.

Samantha features mainly beauty and lifestyle with a little bit of fashion and interiors over on her blog. She established The Beauty Spyglass back in October 2016 through her passion for ageless and natural beauty.

I first discovered Samantha over on Instagram and she always takes the time to support me on both my blog and my Instagram. I absolutely love the natural and fresh feel to her content. It definitely reflects her overall theme and I thoroughly enjoy consuming her original content.

Let’s get into the questions!

1. What made you want to start a blog?

I’ve always been passionate about makeup and skincare, even as a very young girl. I could often be found marvelling over my mum’s makeup bag and spending my pocket money on cleanser and toner from the corner shop. My continued love of all things beauty related led me to begin my blogging journey, a platform where I could share my thoughts. Of course, The Beauty Spyglass covers lifestyle and fashion topics too, there’s “beauty” to be found everywhere!

2. How did you first get into natural and ethical beauty?

Way back when my daughter was born in 2005. I wanted to do the best for her delicate skin, so I looked to natural alternatives as opposed to going with the usual Johnson’s baby products. This sparked an interest in how using naturally active and plant-based products, in general, can benefit our skin. Plus, choosing an ethical approach is good for body, mind and planet.

3. Are there any brands or companies you would love to work with?

I’ve been fortunate to work with some fabulous brands, but there’s always room for more!

Charlotte Tilbury – of course!

Too Faced.

Other favourites to work with are Antipodes and Sunday Riley.

Meet The Blogger - The Beauty Spyglass

4. Do you have any goals for the year ahead?

My goal is to be more organised with my blog. We have just finished decorating our home office which will be my designated space and somewhere I can be more productive. I work from my kitchen table at the moment which means I have stuff everywhere and generally makes me feel totally disorganised! I also plan on pitching to brands and increasing my follow count across all platforms.

5. How do you stay consistent with your posting?

I aim to post twice a week, but I really struggle to stick to particular days and sometimes to create enough content. I find if I break it down to eight posts a month, instead of panicking about getting lots of posts ready and losing sight. Focussing on chunks of eight at a time gives a more realistic perspective if that makes sense?

6. What is your biggest motivation when it comes to content creation?

One thing I want to do more of is set time aside to just sit and think. Letting the creativity flow and brainstorm ideas. I’m a busy person and whenever I have the opportunity to think, I’m listening to podcasts and leaning so I need to allow specific time for that! My biggest motivation is building more content for my blog and engaging with readers/brands. That’s what keeps me going.

7. Who are your biggest inspirations?

When I started out, I looked up to the likes of Lydia Millen and Victoria (In The Frow) but of course, we are in completely different stages of our blogging journeys, Plus, I’m a mum and have opposing priorities so I soon lost interest and unfollowed. Currently, I can’t actually say there’s anyone, in particular, I could think of! It’s all too easy to be inspired by various people but I’m quite cynical and like to do my own thing, (now I know what I’m doing)!

8. Are there any changes you’d like to make to your blog that you’re unsure of/have been putting off?

Yes, lots! My logo for a start. I actually hate it. I’m planning on changing it for something more minimal. Also, my blog’s theme days are numbered too. I feel it’s all starting to look a bit dated. I’ve also got other changes in the pipeline as I want to move my blog in a slightly different direction going forward.

I’m a great procrastinator and absolutely terrible at decision making so all of the above might be a lengthy process, and that tends to put me off actually doing it.

Meet The Blogger - The Beauty Spyglass

9. What is your favourite part of blogging? What do you enjoy the most?

The blogging community is a wonderful thing, so supportive and I can honestly say that in over two years, I’ve not come up against any malice so that’s a start. Another is, engaging with my followers and sharing opinions on the latest skincare and makeup finds. Building brand relationships are also something I really enjoy. Blogging has taught me many things from SEO to developing a web site and so much more. I love the photography element too. I have a new 45mm lens for my Olympus Pen EPL-8 which has totally allowed me to up my photography game.

10. How has your blog evolved since it first began? 

In so many ways! As we go along and build content, our style can change. I used to write my blog in a “diary’ format as I thought that was the way forward but of course, that didn’t last long, and my writing style has now evolved to a point where I’ve finally found a voice I’m happy with.

With regard to my posts, I’ve had to go back over the first and re-do imagery, add more copy (they were too shot) and tweak the SEO optimisation for each one etc. I’ve still got lots left to sort out but learning how to present my posts to make for a better reading experience are things I’ve learnt along the way. Another BIG change is my photography style. I’m now ultra-particular about my imagery and really enjoy the creative photography side of blogging.

Thank you so much, Samantha, for letting me interview you. Please go share her some love and check out her blog

What is your favourite part of blogging? 

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